Overview
Ads MCP connects Claude to your Google Ads accounts in read-only mode. It can see your data but can never change your account: no bids, no budgets, no edits. When it finds a problem, it hands you a file you review and import yourself. What it does: - Find wasted spend: search terms, keywords and campaigns that spent more than your average cost per conversion without converting. - Negative keywords file: a CSV of the wasteful search terms, ready to import in Google Ads Editor. - Pause file: a CSV that pauses the campaigns that spent without converting (campaigns only, never single ads). - Did the change work?: compares spend, conversions and cost per conversion before and after the day you made a change. - Campaign performance and search terms: spend, clicks and conversions, highest spend first. - Client report: the same audit in plain words for someone who does not do PPC, ready to forward, also as a one-page HTML dashboard. - Daily watchdog: a Google Ads Script you paste in your own account to check search terms every day. - Export your history: day-by-day campaign metrics as CSV, so you keep them yourself. - Run a GAQL query: read-only SELECT queries for anything else. Works with manager accounts and the client accounts under them. Sign in with Google (OAuth). 50 free tool calls per month, unlimited plan $79/month.




