Birch

Birch is an ad automation platform used by performance marketing teams and agencies to manage campaigns across Meta Ads, Google Ads, TikTok Ads and Snapchat Ads. Automation rules handle the repetitive work: pausing losers, scaling winners, guarding CPA and ROAS, catching creative burnout. This connector puts that rule layer in your AI client. Ask what your rules did last night and why a specific ad set was paused, with the exact metric values the rule evaluated. Audit a full rule set for overlaps, contradictory actions and thresholds with no volume guard. Find rules that never fire and rules that fire on everything. Then fix what you find. Enable and disable rules, rename them, move them between folders, duplicate them across workspaces, change which ad accounts they run on, and update their entity filters. Built for media buyers, growth teams and agencies managing many accounts. Every call respects your Birch workspace permissions and is validated the same way as the web app.