get-portfolio-attribution-performance
ChatGPTGet regression-attributed performance for a portfolio, broken down by attribution rule. This is Nexoya's model-attributed data (not last-click) — the numbers that can be defended to a CFO. Returns attributed funnel step metrics and cost-per per attribution rule.
get-portfolio-attribution-performance
ChatGPTGet regression-attributed performance for a portfolio, broken down by attribution rule. This is Nexoya's model-attributed data (not last-click) — the numbers that can be defended to a CFO. Returns attributed funnel step metrics and cost-per per attribution rule.
get-portfolio-daily-metrics
ChatGPTGet daily time-series metrics for a portfolio over a date range. Returns one data point per day with spend and funnel step values. Use this to detect seasonal patterns, structural shifts, and to reason about whether a change is noise or a real trend.
get-portfolio-daily-metrics
ChatGPTGet daily time-series metrics for a portfolio over a date range. Returns one data point per day with spend and funnel step values. Use this to detect seasonal patterns, structural shifts, and to reason about whether a change is noise or a real trend.
get-portfolio-latest-optimization
ChatGPTGet the latest optimization for a specific portfolio. An optimization is a proposal of budget changes to the contents of a portfolio designed to improve the performance of the portfolio. This tool returns data about the current budget and a new proposed one along with metrics for all funnel steps (baseline is using the existing budget, predicted is using the new proposed budget and predicted the proposed one). The funnel steps performance data will correspond the the index of the funnel steps in the portfolio.
get-portfolio-latest-optimization
ChatGPTGet the latest optimization for a specific portfolio. An optimization is a proposal of budget changes to the contents of a portfolio designed to improve the performance of the portfolio. This tool returns data about the current budget and a new proposed one along with metrics for all funnel steps (baseline is using the existing budget, predicted is using the new proposed budget and predicted the proposed one). The funnel steps performance data will correspond the the index of the funnel steps in the portfolio.
get-portfolio-performance
ChatGPTGet aggregate performance metrics for a portfolio over a date range. Returns total spend, funnel step metrics (value and cost-per), and a per-provider (channel) breakdown. Use this for briefings, ROI-per-portfolio-line analysis, and period comparisons.
get-portfolio-performance
ChatGPTGet aggregate performance metrics for a portfolio over a date range. Returns total spend, funnel step metrics (value and cost-per), and a per-provider (channel) breakdown. Use this for briefings, ROI-per-portfolio-line analysis, and period comparisons.
list-portfolio-contents
ChatGPTList contents of a specific portfolio. Contents are marketing campaigns or adsets from specific providers. A provider is a marketing platform like Google Ads, Facebook Ads, etc.
list-portfolio-contents
ChatGPTList contents of a specific portfolio. Contents are marketing campaigns or adsets from specific providers. A provider is a marketing platform like Google Ads, Facebook Ads, etc.
list-portfolio-events
ChatGPTList events of a specific portfolio.
list-portfolio-events
ChatGPTList events of a specific portfolio.
list-portfolio-funnel-steps
ChatGPTList funnel steps of a specific portfolio. Funnel steps are the stages in the customer journey that a user goes through before converting.
list-portfolio-funnel-steps
ChatGPTList funnel steps of a specific portfolio. Funnel steps are the stages in the customer journey that a user goes through before converting.
list-portfolio-labels
ChatGPTList labels of a specific portfolio. Labels are used to categorize and organize contents within a portfolio.
list-portfolio-labels
ChatGPTList labels of a specific portfolio. Labels are used to categorize and organize contents within a portfolio.
list-portfolios
ChatGPTList portfolios for a specific team
list-portfolios
ChatGPTList portfolios for a specific team
list-user-teams
ChatGPTList all teams where the current user is a member with detailed information
list-user-teams
ChatGPTList all teams where the current user is a member with detailed information
