start_research
ChatGPTUse this tool when the user wants to start or restart a guided market research workflow. It returns the research instructions and explains how the other tools fit into the workflow.
suggest_answerthepublic
ChatGPTUse this tool when the user needs keyword overview data from AnswerThePublic. This tool prepares the widget and instructions; it does not run AnswerThePublic on the user's behalf. If user is on free tier, keep in mind following limitations. FREE TIER LIMITATIONS: - only 1 search per day if unregistered, 3 if registered. - Related Keyword ideas metrics (Volume and CPS) are throttled - For Suggested AI Prompts sentiment and brands of each prompt are hidden - Only for 3/10 of Organic search queries the Volume and CPS are shown - No export of results - CPS and Volume of Social media and Shopping queries are throttled SERVICE OUTPUT VALUES: 1. Summary: - Search Volume with Low/Medium/High indicator - Cost Per Click with Low/Medium/High indicator - Keyword ideas grouped by intent (Search optimization, AI optimization, Social Media, Shoping) with volume and CPS for each suggested keyword. It is an aggregation of all the information below as a visual graph (no new data). 2. Suggested AI propmts to optimize for (for GEO) - Prompt (query text) - Intent - Sentiment - Brands mentioned 3. Organic Searches (Google/Bing): - Suggested query variations - Modifiers (Modifiers refine search data based on user intent) - Volume - CPC 4. People Also Ask (from Google): - Questions organized in tree/list format 5. Social Media (YouTube/TikTok/Instagram): - Keywords - Modifiers - Volume - CPC 6. Shopping (Amazon): - Keywords - Modifiers - Volume - CPC Before calling this tool, explain to the user: 1. What hypothesis or question you are exploring with this service 2. What specific insights you expect to gather 3. That this tool only prepares a widget and the user runs the external service themselves If the research workflow has not been started yet, call start_research first.
suggest_sparktoro
ChatGPTUse this tool when the user needs audience data from SparkToro. This tool prepares the widget and audience description; it does not run SparkToro on the user's behalf. INPUT: - Provide one free-form natural-language audience description, 1-500 characters. - SparkToro accepts interests, behaviors, job titles, website visits, URLs, and any descriptive audience language in the same input box. - Examples: - "Finance executives at companies with $5M+ in annual revenue" - "Visits the website sparktoro.com" - The widget opens SparkToro. The user manually pastes this audience description into SparkToro's form. FREE TIER LIMITATIONS: - Registered free user have 5 searches per month - Export results to file is not available SERVICE OUTPUT VALUES: - Overview tab (the only tab available in free version) - Approximate amount of searches per month - Websites visited by your audience - Top-6 Highest affinity websites - Website affinity - Domain authority - Est. Visits/Month - 4 "hidden gems" websites - Website affinity - Domain authority - Est. Visits/Month - "Demographics_Geography" tab (hidden in free version) - State and City distribution - "Demographics_Gender_and_Age" tab (hidden in free version) - Age distribution - "Demographics_Bio_Profile_terms" tab (hidden in free version) - Bio Keywords with affinity, volume and cost-per-click (top 25 for free version, more for paid) - "Demographics_Job_and_Salary" tab (hidden in free version) - Salary distribution - Years of experience distribution - Job Roles - Employer industries - "Demographics_Skills_and_Education" tab (hidden in free version) - Most mentioned skills - Education type - Education majors - Most mentioned schools - "Platforms_Social_Networks" tab (hidden in free version) - Network Usage Data (top 7 major networks visible in free tier, more for paid): - Network name and description - Audience Usage % (percentage of target audience using this platform) - US Avg Usage % (average usage percentage in US) - Audience vs US Avg (over/under-indexing percentage) - "Platforms_Search_and_AI_Tools" tab (hidden in free version) - Search & AI Tools Usage Data (top 7 tools visible in free tier, more for paid): - The same information for each tool as for Network Usage Data - "Platforms_Productivity_apps" tab (hidden in free version) - Productivity App Usage Data - The same information for each app as for Network Usage Data - "Platforms_Entertainment" tab (hidden in free version) - Entertainment App Usage Data - The same information for each app as for Network Usage Data - "Platforms_Lifestyle" tab (hidden in free version) - Lifestyle App Usage Data - The same information for each app as for Network Usage Data - "Platforms_Finance" tab (hidden in free version) - Finance App Usage Data - The same information for each app as for Network Usage Data - "Platforms_Sport" tab (hidden in free version) - Sport App Usage Data - The same information for each app as for Network Usage Data - Audience Usage % (percentage of target audience using this app) - US Avg Usage % (average usage percentage in US) - Audience vs US Avg (over/under-indexing percentage) - "Platforms_E_Commerce" tab (hidden in free version) - E-Commerce App Usage Data - The same information for each app as for Network Usage Data - "Websites_High_Affinity" tab (hidden in free version) - Website Affinity Data (25 websites visible in free tier, more for paid): - Domain name and description - Affinity (0-100) - how strongly this audience associates with this website - Traffic - estimated monthly visits - Domain Authority (0-100) - SEO authority score - Change in Affinity from previous quarter (percentage) - "Websites_Hidden_Gems" tab (hidden in free version) - Website Hidden Gem Data (25 websites visible in free tier, more for paid): - The same information for each website as for High Affinity tab - "Websites_Press_and_Media" tab (hidden in free version) - Press and Media Data (25 websites visible in free tier, more for paid): - The same information for each website as for High Affinity tab - "Websites_All" tab (hidden in free version) - Joint table of the most popular websites regardless of type (25 websites visible in free tier, more for paid) - The same information for each website as for High Affinity tab - "Youtube" tab (hidden in free version) - Youtube Channel Data (4 channels visible in free tier, more for paid): - Channel name and description - Affinity (0-100) - how strongly this audience associates with this channel - Subscribers - Average number of views - Last Video date - "Podcasts" tab (hidden in free version) - Podcast Data (4 podcasts visible in free tier, more for paid): - Podcast name and description - Affinity (0-100) - how strongly this audience associates with this podcast - Number of episodes - Last podcast date - "Search_Keywords" tab (hidden in free version) - Search Keyword Data (25 keywords visible in free tier, more for paid): - Keyword phrase - Affinity (0-100) - how strongly this audience searches for this keyword - Volume - monthly search volume - CPC - cost per click for advertising (may be missing, shown as $-) - Volume History (visual chart only, not text-extractable) - "Trending_Keywords" tab (hidden in free version) - Trending Keyword Data (25 keywords visible in free tier, more for paid): - The same information for each keyword as for Search Keywords tab - "Keywords_SERP_Features" tab (hidden in free version) - SERP Feature Data (5 major features visible in free tier, more for paid): - Feature type (e.g., Related Searches, Featured Snippet, Image Pack, Sitelinks) - Audience SERPs % (percentage of audience searches showing this feature) - US SERPs % (percentage of US average searches showing this feature) - +/- Vs. US (over/under-indexing percentage) - "Relevant_Topics" tab (hidden in free version) - Topic Data (only 1 topic visible in free tier, more for paid): - Topic name/phrase - Affinity (0-100) - how strongly this audience associates with this topic - Saturation (0-100) - likely indicates topic saturation/competitiveness - "Topics_Content_Ideas" tab (hidden in free version) - Idea Data (only 1 idea visible in free tier, more for paid): - Idea name/phrase - Affinity (0-100) - how strongly this audience associates with this idea - "Topics_Ranking_Pages" tab (hidden in free version) - Ranking Page Data (4 pages visible in free tier, more for paid): - Page title - Page URL - Page description/snippet - Affinity (0-100) - how strongly this audience associates with this page - Avg Rank - average ranking position in search results - Ranking Keywords - number of keywords this page ranks for - "Topics_Related_Questions" tab (hidden in free version) - Related Question Data (26 questions visible in free tier, more for paid): - Question phrase (e.g., "How many Fortune 500 companies have failed?") - Affinity (0-100) - how strongly this audience asks this question - "Social_Accounts_All" tab (hidden in free version) - Social Account Data (26 accounts visible in free tier, more for paid): - Account name and handle - Account description/bio - Affinity (0-100) - how strongly this audience follows this account - SparkScore (0-100) - likely indicates account influence/quality - Est. Social Followers - estimated follower range - "Social_Accounts_Hidden_Gems" tab (hidden in free version) - Hidden Gem Data (25 accounts visible in free tier, more for paid): - The same information for each account as for Social Accounts All tab - "Social_Accounts_Reddit" tab (hidden in free version) - SubReddit Data (only 4 subreddits visible in free tier, heavily restricted): - Subreddit name and title - Subreddit URL path (e.g., /r/webdev/) - Subreddit description - Affinity (0-100) - how strongly this audience participates in this subreddit - Members - number of subreddit members Do not assume the user has a paid SparkToro subscription unless they say so. If the needed data is only available on a paid SparkToro plan, explain that limitation before continuing. Before calling this tool, explain to the user: 1. What hypothesis or question you are exploring with this service 2. What specific insights you expect to gather 3. That this tool only prepares a widget and the user runs the external service themselves If the research workflow has not been started yet, call start_research first.
suggest_ubersuggest_keyword_overview
ChatGPTUse this tool when the user needs keyword overview data from Ubersuggest This tool prepares the widget and deep link; it does not run Ubersuggest on the user's behalf. The server generates a link to Ubersuggest "AI Keyword Overview" page with the provided parameters. FREE TIER LIMITATIONS: - Registered free user have 3 searches per day. - Prompts Intent is not shown SERVICE OUTPUT VALUES: - Keyword Search Volumne for the last month (The number of searches this particular keyword has during a month in the selected location.) - SEO Difficulty (estimated competition in organic search, the higher the number the more competitive.) - Top Pages Backlinks (The average number of backlinks the top 10 ranking domains have. This shows you the link-building effort typically needed to rank on Google's page one) - Prompts Intent (hidden for free users, Combined intent from all generated prompts loaded below.) - Warning: It is AI-Summary, not a raw data - Search Intent (refers to the purpose behind a user’s search query. It reveals what the user hopes to accomplish, such as getting information, locating a service, downloading a resource, or purchasing products.). Note: Search intent is hidden in a seprate tab, so simple ctrl-A will not capture it. If you need it - explicitly ask user to switch to "Search Intent" tab before copy-pasting. - Warning: It is AI-Summary, not a raw data - AI Prompt Ideas (Most relevant AI prompt ideas based on your keyword. Use these to discover content opportunities by checking brands mentioned, search intent, and sources.) - Keyword Ideas (Learn how people search for keywords related to your business. Uncover valuable keyword variations for your SEO strategy that other competitors aren't targeting.) - For each keyword there is a volume - There are 4 groups of keyword ideas (5 keywords per group): - Google Autocomplete - Questions - Prepositions - Comparisons Before calling this tool, explain to the user: 1. What hypothesis or question you are exploring with this service 2. What specific insights you expect to gather 3. That this tool only prepares a widget and the user runs the external service themselves If the research workflow has not been started yet, call start_research first.