MCP App Store
by KeenEthics

Overview

Pollen makes an online store discoverable, recommendable, and buyable by AI agents, and this connector lets merchants run all of it from Claude. Connect your Shopify or WooCommerce store to Pollen once. From Claude you can then: sync your catalog; run Pollen's multimodal enrichment (product text + images to structured facts, agent-ready descriptions, search terms); see your agent-readiness score and exactly which gaps cost you points; apply Pollen's automated fixes (fill empty SEO titles and meta descriptions, add tags, write image alt text, set missing brand; fill-only-empty, values you set yourself are never touched); review and approve Pollen's enriched descriptions product by product; and supply the facts only you know (SKUs, barcodes, weights) in plain language. Claude writes them to your store through Pollen. Pollen also publishes your enriched catalog to AI surfaces (Google Merchant Center, Meta catalogs, an OpenAI ACP feed, a Perplexity-ready product feed, llms.txt, and a public per-store MCP endpoint agents can query directly) and shows you real AI-agent visits to your store as proof. Setup requires a Pollen account with a connected Shopify or WooCommerce store. Free tier: the readiness audit. Deep Audit $9 one-time. Monitor $49/mo. Autopilot $99/mo. Every operation is scoped to the authenticated merchant's own store.

Tools

accept_google_terms

Claude
Resume a greenfield Google connect paused on Terms-of-Service acceptance (status tos_required). Only call this after the merchant has confirmed they accept the Google Merchant Center ToS (termsUrl from get_google_connect_status). Creates their Merchant Center account and finishes the handshake.

apply_description

Claude
Replace ONE product's shopper-visible store description with Pollen's SANITIZED enriched version - the storefrontDescriptionCandidate shown by get_product, NOT the raw agentDescription (hedged sentences and enrichment meta-commentary are stripped before anything touches the store). This overwrites human-facing content, so you MUST show the merchant that exact candidate first and get their explicit approval before calling. Only applies when the store's current description is thin (<200 chars).

apply_fixes

Claude
Run one of Pollen's automated catalog-wide fixes on the merchant's store: 'seo' (fill empty SEO titles + meta descriptions), 'tags' (add tags from enrichment facts to products with fewer than 3), 'altText' (fill empty image alt texts), or 'brand' (fill missing brand from enrichment or the store's own name - Shopify vendor / WC Brands). Fill-only-empty: values the merchant already set are NEVER touched. Queued on the worker - poll get_fix_opportunities fixStatuses for progress.

connect_google

Claude
Start (or restart) connecting the merchant's Google Merchant Center to Pollen. Returns an authUrl that the HUMAN must open in a browser to grant Google consent - an agent cannot click it. After they approve, call get_google_connect_status to see where the flow landed (it may pause on an account picker or Terms-of-Service acceptance; resume with pick_google_account / accept_google_terms). Once active, Pollen publishes the enriched catalog automatically.

connect_meta

Claude
Start (or restart) connecting the merchant's Meta (Facebook/Instagram) Business catalog to Pollen. Returns an authUrl that the HUMAN must open in a browser to approve via Facebook Login - an agent cannot click it. Afterwards call get_meta_connect_status; the flow may pause on a business or catalog picker (resume with pick_meta_business / pick_meta_catalog). Once active, Pollen publishes the enriched catalog automatically.

enrich_all_products

Claude
Run enrichment across the merchant's full catalog (PENDING + FAILED products). Returns a job reference; check get_pipeline_status for progress. This is the primary 'do the work' action.

enrich_product

Claude
Run Pollen's multimodal enrichment on a single product. Returns immediately with a job reference; check get_pipeline_status for progress.

get_account_summary

Claude
Get a high-level summary of the merchant's Pollen account: plan, agent-ready %, product counts, last sync/enrichment/writeback timestamps. Use this first if the user asks 'where do I stand?' or 'what's my status?'

get_deep_audit

Claude
The Deep Audit report: the AI answer-visibility test (frozen shopper questions asked to Claude and Gemini - cited or not, with evidence), the catalog fix plan, and the worst-scoring products with their missing attributes. Access requires the $9 one-time purchase or any paid plan; without access this returns what the report contains and how to unlock it.

get_fix_opportunities

Claude
Analyze the catalog's agent-readiness gaps and what can be done about each: points lost per score dimension, counts fixable automatically by Pollen (empty SEO meta, missing image alt text, thin tags), the 'needs you' checklist of physical facts only the merchant knows (SKU, barcode, weight, brand, photos) with product names, and per-product description candidates awaiting merchant approval. Start here when the user asks 'what's wrong?' or 'how do I improve my score?'.

get_google_connect_status

Claude
Where the Google connection stands. status: none|selecting_account (call pick_google_account with one of the returned candidates)|tos_required (call accept_google_terms)|verifying|awaiting_approval|connector_pending (Pollen is finishing setup server-side - just re-check later)|active|claim_conflict|not_admin|error. When active, includes the live funnel stage (publishing/in_review/live) and approval counts.

get_meta_connect_status

Claude
Where the Meta connection stands. status: none|selecting_business (call pick_meta_business with a candidate)|selecting_catalog (call pick_meta_catalog with a candidate id or "__create__" for a fresh Pollen-managed catalog)|not_admin (the Facebook account isn't a Business admin - reconnect with the right account)|active|error. When active, includes the live funnel stage and approval counts.

get_network_insights

Claude
Fetch Hive cross-merchant signal for the merchant's catalog: category benchmarks (avg images, top angles, etc.) alongside the merchant's own catalog stats for comparison. Use when the user asks 'how do I compare to similar stores?'

get_pipeline_status

Claude
Read live pipeline status for the merchant's shop: sync, enrichment (with progress), and writeback. Use when the user asks 'is anything running?' or 'how far along is enrichment?'

get_product

Claude
Fetch full enriched detail for one product by ID. Includes the structured facts, agent description, missing attributes, cultural references, and score breakdown.

get_setup_instructions

Claude
Get the merchant-side setup steps Pollen cannot do via API - platform plugin/extension activation, SEO plugin note, surface connections still pending. Each section says exactly what to do and why. Use when onboarding or when the user asks 'what's left to set up?'.

list_products

Claude
List products in the merchant's catalog with optional filters. Useful for 'show me products that haven't been enriched yet' or 'find products with the lowest scores'. Returns up to 50 per call.

pick_google_account

Claude
Resume a Google connect paused on the account picker (status selecting_account). Pass the accountId of one of the candidates returned by get_google_connect_status. On success Pollen finishes the handshake and publishes the catalog automatically.

pick_meta_business

Claude
Resume a Meta connect paused on the business picker (status selecting_business). Pass the businessId of a candidate from get_meta_connect_status. May advance to the catalog picker (selecting_catalog) or go straight active.

pick_meta_catalog

Claude
Resume a Meta connect paused on the catalog picker (status selecting_catalog). Pass a candidate catalog id, or "__create__" to create a dedicated "Pollen - {shop}" catalog. NEVER pick an existing catalog without the merchant's explicit confirmation - Pollen will manage (add/remove) products in it.

sync_catalog

Claude
Trigger a full product sync from the merchant's platform (Shopify, WC, BC) into Pollen. Use before enrichment if products are missing or out of date.

update_product_facts

Claude
Write merchant-supplied physical facts to the store - the 'only you know this' gaps Pollen can't fill from enrichment: SKU, barcode (GTIN/UPC/EAN), weight, and brand. Use when the merchant provides values ('all tees weigh 180 grams', 'barcodes from my supplier sheet'). sku/barcode/weight are per-variant: products with multiple variants need variantId (list them via get_product). Up to 25 updates per call; each returns applied + previous values and the product's new score.

write_back_to_store

Claude
Push enriched data back to the merchant's platform as metafields/meta_data. Run after enrichment completes. Use when the user says 'publish' or 'push to my store'.

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