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Similarweb

by Similarweb Inc

Overview

Research any website or app using Similarweb's market intelligence data. Analyze competitor traffic, uncover top keywords, explore audience demographics, and benchmark performance across industries—all through simple prompts. Ask things like "Show me Nike's traffic sources breakdown" or "What keywords is Adidas ranking for?" and get real-time insights without switching tools. Whether you're a marketer, analyst, investor, or strategist, Similarweb helps you turn competitive questions into answers instantly.

Tools

get-ai-traffic-landing-pages-agg

ChatGPT
[ai_research] Get AI chatbot referral traffic per landing page Returns estimated website visits from AI chatbot referrals at the landing-page (URL) level, based on Similarweb's proprietary real-user panel data. Each row represents one URL × one LLM source combination, aggregated over the queried date range.

get-apps-active-users

ChatGPT
[apps] App Active Users Returns the estimated active users for mobile apps across Google Play Store, Apple App Store, and both stores (“Unified”) over the given time frame.

get-apps-audience-demographics

ChatGPT
[apps] App Audience Demographics Returns the percentage share of each audience for the given app.

get-apps-audience-interests

ChatGPT
[apps] App Audience Interests Retrieves a ranked list of apps that share the highest audience overlap with the input app, measured by the percentage of cross-usage and their relative affinity.

get-apps-details

ChatGPT
[apps] App Details Returns structured metadata for a given app from the iOS App Store or Google Play, including title, developer, category, pricing, description, icons and ratings.

get-apps-downloads

ChatGPT
[apps] App Downloads Returns the estimated Store Downloads for mobile apps across Google Play Store, Apple App Store, and both stores (“Unified”) over the given time frame.

get-apps-iab-categories

ChatGPT
[apps] App IAB Categories Returns IAB 1.0, 2.0, and 3.0 category classifications for a given app from Google Play or the App Store. Categories are either declared by the developer or inferred by Similarweb. Useful for targeting, benchmarking, and content alignment

get-apps-install-penetration

ChatGPT
[apps] App Install Penetration Returns the percentage of the devices in a country with the given app actively installed.

get-apps-ranks

ChatGPT
[apps] App Ranks Returns historical ranking trends for a specific app across the Google Play and Apple App Store Top Charts.

get-apps-retention

ChatGPT
[apps] App Retention Returns the percentage of users who used the app during the first 30 days after installation.

get-apps-revenue

ChatGPT
[apps] App Revenue Return estimated revenue and ARPU for mobile apps across Google Play and the Apple App Store.

get-apps-sessions

ChatGPT
[apps] App Sessions Returns the estimated Sessions Per User, Average Session Time Per Users and Total Sessions Time Per User for mobile apps across Google Play Store, Apple App Store, and both stores (“Unified”) over the given time frame.

get-apps-technographics-sdks

ChatGPT
[apps] App Sdks Returns SDKs associated with a particular app and the SDKs’ respective install data.

get-apps-top-charts

ChatGPT
[apps] Apps Top Charts Returns a ranked list of top apps from the iOS App Store or Google Play.

get-brands-sales-performance

ChatGPT
[shopper] Brand Sales Performance Returns time-series sales performance data for a specific brand within a category on Amazon. General Constraints: ``json { "share_metrics": "share metrics are optional" } ``

get-brands-sales-performance-agg

ChatGPT
[shopper] Brand Sales Performance Returns time-series sales performance data for a specific brand within a category on Amazon. General Constraints: ``json { "share_metrics": "share metrics are optional" } ``

get-brands-top-competitors

ChatGPT
[shopper] Brands Top Competitors Returns time-series data of competitor brands with the highest audience overlap, ranked by affinity to a given brand within a category. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)" } ``

get-brands-top-competitors-agg

ChatGPT
[shopper] Brands Top Competitors Returns aggregated data of competitor brands with the highest audience overlap, ranked by affinity to a given brand within a category. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)" } ``

get-brands-top-keywords

ChatGPT
[shopper] Brand Top Keywords Returns list of top on-site search keywords for a brand, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-brands-top-keywords-agg

ChatGPT
[shopper] Brand Top Keywords Returns list of top on-site search keywords for a brand, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-brands-top-products

ChatGPT
[shopper] Brand Top Products Returns list of top-performing products for a specific brand, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-brands-top-products-agg

ChatGPT
[shopper] Brand Top Products Returns list of top-performing products for a specific brand, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-performance

ChatGPT
[shopper] Category Performance Returns time-series on-site search performance metrics for a category over the selected time period. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-performance-agg

ChatGPT
[shopper] Category Performance Returns time-series on-site search performance metrics for a category over the selected time period. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-sales-performance

ChatGPT
[shopper] Category Sales Performance Returns time-series sales performance data for a specific category on Amazon.

get-categories-sales-performance-agg

ChatGPT
[shopper] Category Sales Performance Returns time-series sales performance data for a specific category on Amazon.

get-categories-top-brands

ChatGPT
[shopper] Category Top Brands Returns list of top-performing brands within a category, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-top-brands-agg

ChatGPT
[shopper] Category Top Brands Returns list of top-performing brands within a category, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-top-keywords

ChatGPT
[shopper] Category Top Keywords Returns list of top on-site search keywords in a category, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-top-keywords-agg

ChatGPT
[shopper] Category Top Keywords Returns list of top on-site search keywords in a category, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-top-products

ChatGPT
[shopper] Category Top Products Returns list of top products in a category, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-categories-top-products-agg

ChatGPT
[shopper] Category Top Products Returns list of top products in a category, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-clicks-share

ChatGPT
[shopper] Brand Clicks Share Returns time-series on-site search clicks share data for a brand within a category. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-clicks-share-agg

ChatGPT
[shopper] Brand Clicks Share Returns time-series on-site search clicks share data for a brand within a category. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-custom-industries-describe

ChatGPT
[web] Get list of custom industries. Get list of custom industries.

get-gen-ai-campaign-analysis-prompts

ChatGPT
[ai_tracker] Get AI tracker prompts data Returns daily prompts data with responses, brands mentioned, citations, topics, and sentiment analysis

get-keywords-latest-agg

ChatGPT
[web] Website Keywords Returns the keywords driving search clicks to a specified domain for the latest available period only (last month or last 28 days).

get-keywords-overview

ChatGPT
[web] Keywords Overview Returns comprehensive keyword performance metrics over time including search volume, clicks broken down by type (organic, paid, PLA), difficulty, competition, CPC, and user intent data.

get-keywords-performance

ChatGPT
[shopper] Keyword Performance Returns time-series on-site search performance data for a specific keyword on Amazon.

get-keywords-performance-agg

ChatGPT
[shopper] Keyword Performance Returns time-series on-site search performance data for a specific keyword on Amazon.

get-keywords-seo-overview

ChatGPT
[web] Website Keywords Returns an overview of keyword search clicks for a specified domain over each time period.

get-keywords-top-brands

ChatGPT
[shopper] Keyword Top Brands Returns list of top brands for an on-site search keyword, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-keywords-top-brands-agg

ChatGPT
[shopper] Keyword Top Brands Returns list of top brands for an on-site search keyword, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-keywords-top-products

ChatGPT
[shopper] Keyword Top Products Returns list of top products for an on-site search keyword, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-keywords-top-products-agg

ChatGPT
[shopper] Keyword Top Products Returns list of top products for an on-site search keyword, ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-lead-enrichment-company

ChatGPT
[web] Enrich Company Search for a company by name and enrich it with firmographic data, products & services, subsidiaries, and competitors.

get-lead-enrichment-website

ChatGPT
[web] Enrich Website Enrich a website domain with firmographic data, products & services, subsidiaries, and competitors.

get-pages-leading-folders-agg

ChatGPT
[web] Folders Returns a list of leading folders for a domain and share per folder.

get-products-sales-performance

ChatGPT
[shopper] Product Sales Performance Returns time-series sales performance data for a specific product (ASIN) on Amazon.

get-products-sales-performance-agg

ChatGPT
[shopper] Product Sales Performance Returns time-series sales performance data for a specific product (ASIN) on Amazon.

get-products-top-keywords

ChatGPT
[shopper] Product Top Keywords Returns list of top on-site search keywords for a product (ASIN), ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-products-top-keywords-agg

ChatGPT
[shopper] Product Top Keywords Returns list of top on-site search keywords for a product (ASIN), ranked by selected metrics. General Constraints: ``json { "pagination": "supports pagination (limit, offset, sort, asc)", "default_date_range": "default date range: last 28 days" } ``

get-segments-traffic-and-engagement

ChatGPT
[web] Segment Traffic and Engagement Returns the traffic and engagement metrics of a segment of a website on desktop devices. Includes visits, bounce rate, pages per visit, visit duration, pageviews, traffic share, unique visitors. General Constraints: ``json { "unique_visitors": "unique_visitors metric can only be requested for monthly granularity" } ``

get-segments-traffic-sources

ChatGPT
[web] Segment Marketing Channels Returns visits per traffic channel for a website segment. General Constraints: ``json { "bounce_rate": "bounce_rate metric can only be requested for desktop web_source", "page_views": "page_views metric can only be requested for desktop web_source", "average_visit_duration": "visit_duration metric can only be requested for desktop web_source", "pages_per_visit": "pages_per_visit metric can only be requested for desktop web_source" } ``

get-traffic-channels-share

ChatGPT
[web] Traffic Channels Share Returns website traffic broken down by marketing channel (e.g. Organic Search, Paid Search, Direct, Referrals) with visit counts for the selected time frame. Supports daily, weekly, and monthly granularity for all web sources.

get-traffic-referrals-incoming

ChatGPT
[web] Incoming Traffic Referrals Returns key outgoing and incoming referral traffic data for comprehensive website traffic insights. General Constraints: ``json { "change": "change data is not available for daily granularity", "referral_type": "publishers, advertisers and social referral types are only supported for desktop web source" } ``

get-traffic-referrals-outgoing

ChatGPT
[web] Outgoing Traffic Referrals Returns key outgoing and incoming referral traffic data for comprehensive website traffic insights. General Constraints: ``json { "change": "change data is not available for daily granularity", "referral_type": "publishers, advertisers and social referral types are only supported for desktop web source" } ``

get-user-segments-describe

ChatGPT
[web] Get list of user segments.

get-website-analysis-ad-networks-agg

ChatGPT
[web] Ad Networks Returns the top ad networks sending traffic to (incoming) or receiving traffic from (outgoing) a domain, along with traffic share per ad network for the selected time period. General Constraints: ``json { "change": "change data is not available for daily granularity and for outgoing ad networks type" } ``

get-website-analysis-keywords-agg

ChatGPT
[web] Website Keywords Returns the keywords driving search clicks to a specified domain along with click volume, traffic share, and position metrics for the selected time period.

get-website-content-subdomains-agg

ChatGPT
[web] Subdomains Returns a list of subdomains and traffic share per subdomain.

get-website-content-technologies-agg

ChatGPT
[web] Website Technologies Returns a list of the web plugins or integrations currently installed on a website.

get-websites-audience-interests-agg

ChatGPT
[web] Audience Interests Returns insights into a website's audience interests and affinity.

get-websites-audience-overlap-agg

ChatGPT
[web] Audience Overlap Returns the shared unique visitors, the average unique visitors for each of these domains and the total unique visitors for all of them.

get-websites-conversion-rates

ChatGPT
[web] Conversion Rates Over Time Returns conversion rates per month for the specified domains.

get-websites-conversion-rates-agg

ChatGPT
[web] Conversion Rates Aggregated Returns aggregated conversion rates for the specified domains.

get-websites-deduplicated-audience

ChatGPT
[web] Deduplicated Audience Returns the number of individuals visiting a domain deduplicated across devices.

get-websites-demographics

ChatGPT
[web] Demographics Over Time Returns a breakdown of the domain's traffic by gender and age over time.

get-websites-demographics-agg

ChatGPT
[web] Demographics Returns a breakdown of the domain's traffic by gender and age.

get-websites-geography-agg

ChatGPT
[web] Top Geographies Returns the total traffic share, visits, pages per visit, average time, bounce rate and rank broken down by country, between the selected dates (min. 1 month).

get-websites-keywords-competitors-agg

ChatGPT
[web] Keyword Competitors Returns competitor domains that rank for similar keywords as the target website, with competitiveness scores and shared keyword metrics.

get-websites-landing-pages-agg

ChatGPT
[web] Landing Pages Returns a list of pages receiving incoming traffic from organic search traffic and traffic share per landing page.

get-websites-ppc-spend

ChatGPT
[web] PPC Spend Returns an estimate of a website’s spend on PPC search terms over an analyzed period.

get-websites-referrals-agg

ChatGPT
[web] Referrals Returns key outgoing and incoming referral traffic data for comprehensive website traffic insights. General Constraints: ``json { "change": "change data is not available for daily granularity" } ``

get-websites-serp-players

ChatGPT
[web] SERP players - Clicks over time Returns how clicks for top-ranking domains on a keyword evolve over time, showing competitive landscape changes across time periods.

get-websites-serp-players-agg

ChatGPT
[web] SERP players Returns the top-ranking domains for a keyword with their total clicks, traffic share, SERP features presence, and best-ranking URLs over the specified period.

get-websites-similar-sites-agg

ChatGPT
[web] SimilarSites Returns top websites similar to a domain with detailed similarity scores.

get-websites-top-sites-by-category-agg

ChatGPT
[web] Top Sites Returns last month's top websites in a given category.

get-websites-traffic-and-engagement

ChatGPT
[web] Traffic & Engagement Returns a website traffic and user engagement across platforms for performance insights. General Constraints: ``json { "unique_visitors": "unique_visitors metric can only be requested for daily and monthly granularity", "new_users": "new_users metric can only be requested for monthly granularity and total web_source", "returning_users": "returning_users metric can only be requested for monthly granularity and total web_source" } ``

get-websites-traffic-by-demographics-agg

ChatGPT
[web] Demographic groups Returns a breakdown of the domain's traffic by gender and age groups. General Constraints: ``json { "age_bucket": "Must specify at least one age_bucket", "male_data": "At least one of male_data or female_data must be 'true'", "female_data": "At least one of male_data or female_data must be 'true'" } ``

get-websites-traffic-channels

ChatGPT
[web] Traffic Channels by Marketing Channel Returns website traffic broken down by marketing channel (e.g. Organic Search, Paid Search, Direct, Referrals) with visit counts for the selected time frame. Supports daily, weekly, and monthly granularity for all web sources.

get-websites-traffic-referrals-agg

ChatGPT
[web] Aggregated Traffic Referrals Returns key outgoing and incoming referral traffic data for comprehensive website traffic insights. General Constraints: ``json { "change": "change data is not available for daily granularity" } ``

get-websites-website-rank

ChatGPT
[web] Website Ranking Returns the websites position in global rank within a specific category.

post-contact-enrichment-contacts

ChatGPT
[contacts] Sales Contacts Enrichment Enrich contact information with detailed data including email addresses, phone numbers, and professional details. General Constraints: ``json { "constraints": "must provide one of: contact_id alone | email alone | hashed_email alone | linkedin_url alone | (first_name AND last_name AND (company_name OR domain)) | (full_name AND (company_name OR domain))" } ``

post-contact-search-contacts

ChatGPT
[contacts] Sales Contacts Search Search for sales contacts based on name, company, job title, seniority, department, and location filters.

post-contacts-bulk

ChatGPT
[contacts] Sales Contacts Bulk Enrichment Enrich up to 25 contacts in a single request with detailed data including email addresses, phone numbers, and professional details.

post-emails-outreach

ChatGPT
[sales] Generate AI-powered outreach emails for sales prospects. Generates personalized outreach emails using AI, tailored to the recipient's company and preferred metrics.

get-app-app-store-rank

Claude

get-app-engagement-installs-penetration

Claude

get-pages-leading-folders-agg

Claude

get-segments-traffic-and-engagement

Claude

get-segments-traffic-sources

Claude

get-website-analysis-ad-networks-agg

Claude

get-website-content-subdomains-agg

Claude

get-website-content-technologies-agg

Claude

get-websites-audience-interests-agg

Claude

get-websites-audience-overlap-agg

Claude

get-websites-deduplicated-audience

Claude

get-websites-demographics-agg

Claude

get-websites-geography-agg

Claude

get-websites-ppc-spend

Claude

get-websites-referrals-agg

Claude

get-websites-similar-sites-agg

Claude

get-websites-top-sites-by-category-agg

Claude

get-websites-traffic-and-engagement

Claude

get-websites-traffic-by-demographics-agg

Claude

get-websites-traffic-sources

Claude

get-websites-website-rank

Claude

App Stats

113

Tools

3

Prompts

May 7, 2026

First seen

ChatGPT, Claude

Platforms

Works with

ChatGPT
Claude

Data refreshed daily